One of the key factors in conformity, however, is yielding to free radical pressure, as defined by Mann (1969): ? The essence of conformity is yielding to group pressures but it may take other forms and be set in motion on motives other than group pressures? One of the first existential studies to illustrate conformity was conducted by J eness (1932) where he asked individual students to antecedent the number of beans in a bottle and discuss it to bring down at a group estimate. When they were asked individually to make a second estimate there was a distinct thrill towards the group estimate. Sherif (1935) conducted a similar experiment using a visual illusion called the autokinetic effe...If you want to get a polish off essay, order it on our website: OrderEssay.net
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